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Toys and Travel Accessories franchise - 100% made in Brazil

Currently available for development in: Middle East, SE Asia, Europe, Latin America, North America.

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With FOM you find comfort, warmth and more!

FOM is an Innovative toys and accessories franchise from Brazil offering highest quality products. Latest design ideas, technology, comfort, fun and ergonomics are the 5 pillars of FOM concept. FOM offers timeless collections with over 250 new products developed each year. Great success in Brazil, Europe, Middle East.

FOM story begins in October 2002, with the creation of a puff for an exhibition in Brazil. Betina Lafer developed an innovative and extremely sensory product that started the company. In these 18 years, there are more than 120 models, with production accompanied by physiotherapy professionals, several awards and always supported by key pillars: technology, comfort, design, ergonomics and fun.

FOM products include crafted pillows and toys for travel, sleep, music, furniture, comics, and massage

FOM franchise offers entry level of investment to set up a kiosk or store location, short break-even period with high profitability and entry margin, innovative and creative products of highest quality that are 100% made in Brazil.

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Key Facts​​

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  • Presence in 300+ multi-brand stores and 50+ FOM stores in malls and airports

  • International stores operate in Portugal, France (Galeries Lafayette locations), Middle East and other markets

  • Franchised since 2008

  • Each product is designed to adapt to the shape of your body providing convenience in any position

  • FOM raw materials are harmless to soil, water and air and 100% chlorofluorocarbons (CFCs) free in their manufacture

  • More than 250 new products developed per year

  • 100% made in Brazil

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